flow

Du Herbst | Project: Flow Skincare

Branding for a Fictional Company

This project features a branding design for a parody skincare company, modeled after Glow Recipe. The goal was to create a humorous logo for a fictional product, suitable for a short animation. The branding encapsulates the fun essence of parody while ensuring it looks great on the intended packaging for live-action shoots.

CATEGORY

Branding

INDUSTRY

Skincare | Filmography

DATE

Sept 2024

THE CONCEPT

The concept revolves around creating a playful parody of Glow Recipe, designed to resemble it without being a direct copy. The logo is crafted to fit seamlessly on an ordinary skincare bottle, ensuring it looks appealing for animation and live-action scenes. The intent is to entertain while poking fun at the skincare industry.

Du Herbst | Project: Flow Skincare Label

COLOUR

The color palette consists of pink, gray, and black. These colors were chosen to convey a modern and trendy aesthetic, fitting for a skincare product while adding a humorous twist. Pink represents the playful aspect, gray adds sophistication, and black provides a strong contrast that enhances visibility.

Du Herbst | Project: Flow Skincare Colour Palette
Colour Palette
Du Herbst | Project: Flow Skincare Poster Rose
Du Herbst | Project: Flow Skincare Poster Rose BG